[Raised $30 million] Ep.81 - The First 100 with Roei Ganzarski, the CEO of Alitheon | Demonstration Marketing | Cold-Calling

Roei Ganzarski is the CEO of Alitheon, an Optical AI technology company designed to trace the lifecycle of goods without labels, markings, or packaging to solve the $3 trillion counterfeiting market. Alitheon has developed FeaturePrint® technology which digitizes physical objects for irrefutable identification, authentication, and tracing and eliminates misidentification and misuse of items. Alitheon has raised Raising a $30 million Series A round with BMW as the lead investor.

Roei is a force of nature, and you don't want to miss an episode full of tactics and advice that any entrepreneur will benefit from. Here are three principles he lives by:

1) Only dead fish go with the flow
2) Always remember where you come from and where you are going
3) The light at the end of the tunnel could be a train, so have a Plan B

You can find
Roei Ganzarski: https://www.linkedin.com/in/roeiganzarski/
Alitheon: https://www.alitheon.com/

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