My guest today is the renowned tech author, consultant, and venture partner at Wildcat Ventures, Geoffrey Moore, who has spent his career focused on the dynamics surrounding disruptive innovations, and his book, Crossing the Chasm, has become a canonical work for young businesses trying to unlock mainstream markets.
In this episode, we cover great insights. Few topics discussed:
- How the First 100 customers differ between B2C and B2B
- How VMware and Facebook Crossed the Chasm
- How can you convince your customer to create a budget for your product
- Has AI crossed the Chasm?
- How to market for your First 100
- and much more ...
Few of Geoffrey Moore's Amazing Books
- Crossing the chasm
- Zone to Win
- Inside the Tornado
- The Infinite Staircase
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