The First 100 | How Founders Acquired their First 100 Customers | Product-Market Fit

[Raised $22 million] Ep.55 - The First 100 with Ludovic Lacay, The founder of Napo | Customer-led Marketing | Root Cause Analysis | Performance Marketing | Pet Insurance | Price Comparison Aggregators

April 13, 2023 Ludovic Lacay Season 2 Episode 23
The First 100 | How Founders Acquired their First 100 Customers | Product-Market Fit
[Raised $22 million] Ep.55 - The First 100 with Ludovic Lacay, The founder of Napo | Customer-led Marketing | Root Cause Analysis | Performance Marketing | Pet Insurance | Price Comparison Aggregators
Show Notes

Ludovic Lacay is the founder of Napo, a pet insurance technology startup that allows pet owners to buy insurance for their beloved ones to buy. It provides 24/7 online vet consultations, obesity awareness resources, and access to expert-led live classes to help dog owners train their puppies. Napo has raised GBP 17 million to grow its business. 

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